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Tech insiders are examining the long-term consequences of social media and information overload.
Companies are said to losing-out on productivity because of the distractions of technology.
There's concern in some cases its causing anxiety and depression.
Business and Economics expert, Dr Eoin Whelan, says the biggest negative impact is stress.
"People are constantly connected to these technologies, they're overloaded with information coming at them like a firehose.
"We just don't have the cognitive ability to absorb all this information coming at us from various communication technologies."